Marketing - Integrating Email and Lead Generation Systems
Advertising costs are soaring through the roof. For example, it will now cost $3 million dollars for a 30 second spot during the 2009
Super bowl. It is becoming increasingly harder and harder to get the attention of your customers and target audience. That’s why a more fine-tuned approach to marketing is more effective than the shot gun blast.
At Brian Walters SEO Marketing
we help companies build deeper connections with their customer base. Our goal is to create programs that directly talk to your customer’s needs and preferences. Programs that encourage a personal conversation and a deeper connection with your audience and one that ultimately drives them to take action. We know that measurement and tracking are important to a projects success. So
with the Veretekk marketing System we can measure every program and track the bottom-line results of everything that way we know what is working and what isn’t and we can change, update or correct course immediately on every project.
Leads in business
and the importance of gathering relevant leads and business
prospects for just about any business cannot be overstated. One of
the most important additional aspects in the lead gathering function
is to make sure the leads are validated and relevant to the nature
or your business.
Veremail is at heart is the
Main Email Database for your gathered leads. Veremail is
a legitimate bulk mailing and verification system and a double opt
in system. This means people who want to subscribe must have a valid
email address in order to subscribe.
OK! Your Veretekk portals are working and
leads are rolling in. What Next?
Communication with these leads is paramount so the Email Database
need to:
Email your
subscribers with messages using Autoresponders.
Once your subscriber has verified by their initial contact
they begin receiving your campaign Autoresponders.
Your subscribers and
are also added to your email broadcasting control
panel. This panel has all your leads organized according to
what type of lead they are.
Veremail also allows
you to setup GROUPS (or campaigns). These show up
as Veremail Groups and are categorized according to the name
you labeled that group as.
The email
broadcasting control panel (called Bully Pulpit)
allows you to send email to your groups all or sub sets on a
daily basis.
In
summary then leads are captured and responded to via
your Autoresponder.
Brian Walters
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In
addition these leads or subscribers can be emailed
independently on a daily basis
with your business messages.
Database email uploads.You have the ability to
upload as many email addresses into your system in sets
up to 10,000 per upload as you wish. You have the choice
to use a number of verification template emails for
these uploads, and when that prospective owner of that
email verifies, you have the choice to have the system
send them a set or series of Autoresponders you produced
and…you can also set the system to redirect to any
website you wish.
Email
Web System.
Since you also have an incoming email web mail
system(yourname@veretekk.com) any email being sent to your
email addresse(s) (You have the ability to make unlimited
email addresses)
You also own a
Veretekk POP account
As well as your web based email account which is part of the
email broadcasting system (called The Bully Pulpit) you also
have a POP account.
Your own capture
pages. An important feature you also get submission
forms that you can put right into your websites. These are
often referred to as CAMPAIGNS, we call them GROUPS, many
other companies limit how many campaigns you can have, and
we don't.
These forms are customized to redirect to any website you
wish and send any set off custom Autoresponders you build
when the subscriber verifies from submitting your form. Your
forms have many options depending on how much information
you wish to collect.
Let us put our knowledge
and experience to work for you.
Marketing - Integrating Email and Lead Generation Systems
